i'm asked on a fairly regular basis what makes buddystumbler different from the "other" social networks out there in existence today. in some cases, i am asked what's the hook?
to the extent these questions are asked, it goes without saying that buddystumbler clearly has not left a strong enough first impression to set itself apart - the three of us are actively working on this at this very moment.
however, if you dig deep enough there are clear diffrentiators between buddystumbler and every other social network in existence today.
1. buddystumbler is geared around searching for new friends
friendster built up an enormous user base under the guise of tracking and staying in touch with friends. however, over time people actively and gratuitously started adding people to their network - friend, foe, or otherwise. why? in the early days, the size of one's search pool was defined by the size of one's extended network (this of course is no longer true). in order for people to swim in a bigger pond, they had to increase the size of their social network.
with a large network in hand, two types of searches were conducted: a) searches for people they knew and b) searches for people they want to know. while the search parameters friendster presented (city, name, school, etc.) were apt for searching for people you once knew, it failed miserably for creating new connections. we all know people who "check out" other people on friendster, yet how many of those same people actually established new friendships through friendster?
other entrants such as myspace that are predicated on existing social networks also tend to fall fairly flat on its face when it comes to looking for people with specific interests - the reason of course is that its underpinnings are ultimately geared around keeping and retaining one's existing social network much like its inspiration and predecessor.
if you go to myspace right now and search people -> camping what do you find? All users whose username has camping in it. Out of the millions of users on myspace, I'm sure that more than 22 (number of results returned as of today) are into camping.
in contrast to friendster and mysapce, any person can search buddystumbler and when you do search buddystumbler, your searches are against an individual's keywords. buddystumbler doesn't attempt to compete with the existing social networks. instead, buddystumbler strives to solve the problem of creating new friendships that previously did not exist by allowing users to find people whom they might like to meet. thus, buddystumbler's search parameters are completely different from the competition. fields like names and schools aren't search parameters on buddystumbler because we assume you're looking for someone you don't already know.
2. meet people who want to meet you
the stumbling part of buddystumbler refers to the fact that on buddystumbler, you exchange im information only when both parties acknowledge mutual interest. introductions between two individuals made in this context go far smoother than otherwise. this is the online equivalent of going to a bar, making a "link" with someone across the room before you approach them. if you haven't made the link, you're not going to have much success at conversation. to the extent you have made a link, your chances of success for creating a connection will be much higher. this bold attempt at effectively simulating natural human behavior has not been tried in any social network.
if you're tired of trolling through the other networks exchanging notes back and forth - or worse being buried in a flurry of notes you don't care for - then buddystumbler is for you. buddystumbler doesn't have a private message (pm) system. buddystumbler instead allows you to exchange im usernames so that you can interact in real-time over im instead of leveraging antiquated, asynchronous messaging. you'll know in 5 minutes if a person is worth talking to ever again over im. in a pm system, it could take you days - and you still might not get a hold of their im username!
3. simplicity meets meaning
buddystumbler enables its users to create a profile that paints a complete picture of who they want to be online without the litany of questions commonly found in other social network profiles. on buddystumbler, beyond the basics of how old you are, what sex you possess, and who you are looking for, buddystumbler requires only a brief description of yourself and keywords that describe you. it's incredible how much you can discern from just a few keywords. i am personally acquainted with yim82, kentuckyfried, and jcyw yet who knew they all had hong kong in common? certainly not me! because buddystumbler is meant to be a conversation starter, buddystumbler doesn't require long profiles or provide our users with blog functionality. again, the other social networks do a great job of this and we're not here to compete with them. buddystumbler is designed around solving a very specific problem - creating connections between strangers.
4. good people need to be recognized
in other networks, there doesn't exist a measure for being a good citizen. on buddystumbler, there is. next to each person's username is a number in parenthesis which represents an individual's buddy score. the buddyscore is a function of both how many compliments an individual receives (high 5's) as well as how many people the individual was able to cajole onto the site. the formula is 2 * high fives + invitations. while helping the buddystumbler community grow is valued, being a good person that is complimented is worth more.
a person's buddyscore will provide an implicit indicator for how likely they are to interact with you should you buddy request them and if you should match - are they even worth talking to? the feedback people receive will often be from new people an individual has met through the site (again the site is built around creating new connections) rather than testimonials from friends. this is a different kind of feedback that simply doesn't exist today in any network. on other networks that are centered around friendships, understanding how an individual rates is somewhat secondary to just tracking that individual's going's on. however, on buddystumbler an individual's purpose here is to meet new people and the buddyscore provides an empirical measure to gauge an individual's merits on the site.