Friday, June 22, 2007

new advertising tactics

Greetings folks!

We're currently soliciting members for permission to use their photos for an upcoming advertising campaign. A couple of folks have already given us the a-ok. Thank you!

In the coming month, we'll be rolling out banner ads at a soon-to-be-named well known web-IM aggregator. This will probably be our most targeted marketing effort yet!

One thing we've learned is that where you advertise makes all of the difference in the world. Even amongst search engines there is a dramatic difference between age, sex, and other differences. By leveraging this, I think buddystumbler has been able to entice a fairly broad variety of users onto the site. However, the economics of search engine advertising is not conducive to our financial viability so we're hoping to look for other ways to attract new users. We hope that this highly targeted user base will be a welcome addition to the buddystumbler community.

Beyond this, Yim and I are hard at work on the new shell. For those that would like a sneak peak at the shell, send yim or myself a shout out and we'll let you in on the sneak peak.

Lately, we've been lagging a bit on the server updates. Soon, that'll change... I am taking one day off each week for the next 5 weeks. So, I'm looking forward to making some positive contributions to the site!

Finally, I'd like to urge folks to report any/all nefarious users; you may either flag them or simply write us a contact us message. These days we're particularly aggressive about bringing down profiles that are solicitations by nature. Folks, let's keep things PG as much as we can and keep it fun!

Happy Stumbling!